#7 Skinny Girl As A Model For Plus-Size
It was decided to use a skinny girl as a model to advertise a plus-size shorts by the company selling it rather than the model that exactly fitted in. The reason behind it may be they felt that the use of a fat model will decrease their sales or it would be funny to do so.
#6 Christina Ashman Was Offended
A fashion designer named Christina Ashman who designed clothing for plus-size saw this advertisement. She felt very offended by the advertisement and decided to take some action.
#5 She Posted Her Picture
Christina Ashman disliked the advertisement that used thin model for plus-size clothes. She wanted to teach them a lesson, so she posted her picture in which she wore a skirt in her one leg as it was made for a thin girl.
This is not the complete story, keep on reading to know what happened NEXT.....
#4 It Became Viral
As she posted her pictures, it drew the attention of the whole world. It became viral and her story got a place in the newspapers.
#3 Use Models Of Different Sizes
Christina's view point was that if the clothes are designed in different sizes then their advertising should also be done by models of different sizes. This is quite logical also.
#2 Christina's Designer Clothes
Christina's clothing company Interrobang gives equal attention on the advertisement of plus-size clothes. Christina designed clothing for plus-size people and made them advertise by plus size models.
#1 A Great Publicity
Christina took a very bold step of taking her message to the fashion industry. She disliked the way they presented their clothes and she clearly stated that. By doing so she gained a lots of publicity.
